Yoyojoe – Born To Camp

Ideas & Thoughts on the Future of Camp

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Entries Tagged as 'marketing'

The Quiet Thoughts

February 20th, 2009 · 1 Comment

There are times when I can’t force the thinking to stop. I worry about camp and how to make camp better. I worry about making the right decisions for camp. I worry about making the right decisions for the campers. …to calm the thinking…to calm the thinking…what is next. Going to a conference in BC [...]

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Tags: camping · creativity · future of camping · marketing

Camp and the future of an industry…

February 8th, 2009 · No Comments

Is what we do now what will be done 10 years from now?  I think that historically camp is one of the few industrys that hasn’t changed the product that we offer.  Sure we add programs, sure we have speciality camps, but does any of it help?  Long term. Does a name change for a [...]

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Tags: camping · marketing

Canadian Report Sounds Alarm on Kids

October 14th, 2008 · No Comments

Wow, there is a headline to get your attention. I attended a session recently at the International Camping Congress in Quebec CIty that covered some research done on camps and the book, “Last Child in the Woods”.  The research was trying to show that camp was not part of the problem but part of the [...]

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Tags: camping · marketing · staff training